Speaker, BBC Panellist,

Thinker, Coach, Author

“If only the whole world could see the world differently”

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What should I measure on my website

What should I measure on my website

What should I measure on my website?'In this post (and video), we're going to talk about the things that you should be measuring on your website. There is so much we can measure, so getting this right will save you from hours or even days of wasted time. More...

Is Google Analytics your best friend or worst enemy?

Is Google Analytics your best friend or worst enemy?

Is Google Analytics your best friend or worst enemy?In this post, i'm going to talk about why Google Analytics could be your best friend, but also your worst enemy.  Now I love Google Analytics. What an amazing tool. You don't need to pay for it and it tells you so...

How to choose great Digital Marketing KPI’s

How to choose great Digital Marketing KPI’s

How to choose great Digital Marketing KPI'sIn this post, we're going to talk about how to choose great digital marketing KPI's. So how do we create really great digital marketing KPI's? Let's face it, every single platform, whether it's Google Analytics, Facebook, etc...